Trid



Trid is a Korean Michelin-starred restaurant that fuses Italian flavors with elegance. Its name reflects the chefs' vision of Deliciousness, Diversity, and Delight. The logo embodies my artistic philosophy, treating cooking and plating as forms of art defined by dot, line, and shape.

Custom typography and an illustration add a dynamic, modern touch. White is the primary color, enhanced with subtle embossing and debossing to capture Trid’s refined atmosphere, where light and shadow reflect how each dish comes alive through the audience’s presence.
Identity project
Wordmark Design
Branding
Motion Design
Interior Design













Used the embossing effects to create a shadow. I firmly believe that food reaches its fullest potential when it is artfully presented on the plate. The interplay of light and shadow further enhances its visual appeal, elevating the dining experience.







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Min Sung Chung
Updated_ Oct. 2025

Manhattan
New York, NY